Amway Corporation

Testimonial
emaginit, the credit goes to you. You prove your capabilities each time you bring a fresh new concept.
Process | Result | |
---|---|---|
Product Naming | 2 hour interview process; within 16 days presented 675 names; internal voting conducted; final trademarked selection made | Body Refiner body lotion line |
Product Positioning | interview process; within 14 days presented 350 campaigns; internal voting conducted on preliminary selections; final selection made | The Smart Great Taste healthy snack line |