Diebold Nixdorf

- Website: http://www.diebold.com/
Process | Result | |
---|---|---|
Product Naming | one day interview with 15 team members from Global Communications & Marketing to create an overall name & sub-name for their ATM software; 750 umbrella names & 565 sub-names created; 1/2 day session with team to narrow final selection; final names with trademark chosen; the name Vectra was chosen out of the over all list that Diebold purchased | Vectra Multimedia Interface |